From Real-World Bookstores To E-Book Promotion In The Virtual Universe: Strategic Marketing In 2010


From Real-World Bookstores To E-Book Promotion In The Virtual Universe: Strategic Marketing In 2010
Sponsor: Rocky Mountain Fiction Writers,
Date: Saturday, Oct. 23

Time: 1 to 3 pm

Location: Arvada Public Library, 7525 W. 57th Avenue. Directions and/or map:

Cost: FREE (just come; no rsvp’s needed!)

A trio of talented, published writers will share all their inside tips about how to reach readers today. If you are already published or about to bring your project out into the light of day, what do you need to know in 2010 about finding your audience, developing your fans and getting recognized? How do you market an e-book? Are book signings worth the trouble? How does social promotion really work? Does it work? How do you know if your Blatant Self Promotion (BSP) has gone too far? If you have a limited budget for marketing, what’s the best investment? Do writer conferences really pay off?

Beth Groundwater writes the Claire Hanover gift basket designer mystery series (A Real Basket Case, nominated for the 2007 Best First Novel Agatha Award, and To Hell in a Handbasket, May, 2009) and the Rocky Mountain Outdoor Adventure mystery series (the first, Deadly Currents, will be released March, 2011). Also, she has published eight short stories and her science fiction novella, The Epsilon Eridani Alternative, was released in e-book and paperback in December, 2009. Please visit her website at

Ron Heimbecher, owner of ChaliceMedia, is an award-winning innovative technologist, with a diverse background in large corporations, very small businesses, government, music, film and television. Ron is former president of Pikes Peak Writers and writes under several pseudonymns. His alter-egos are all over the web. To date, approximately 1.5 million visitors have generated nearly 4 million page views of his stories.

Patricia Stoltey is the author of The Prairie Grass Murders, released by Five Star/Gage in February, 2007. Books in Motion released the audiobook on CD and MP3 download in October, 2008, and Harlequin published a mass market paperback book club edition in February 2010. The Desert Hedge Murders was released in August, 2009 and is now available from online booksellers and through local bookstores. The Harlequin paperback edition was released September 1st, available at Harlequin’s online bookstore.


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